Brand Coordinator – Children’s Ministry Resources

Help coordinate marketing, site optimizations, and customer service for our 3 Kids Ministry Brands - WorshipHouseKids, Children’s Ministry Deals, and Lift Curriculum.

Salem Church Products (SCP), a division of Salem Web Network, exists to equip leaders for ministry. Our Kids Ministry Brands support local churches with digital curriculum and worship resources to help them spread the Gospel to kids.

We are looking for a Brand Coordinator to join our team to create a positive customer experience primarily through email marketing, customer service, and on-site product marketing strategies across our family of Children’s Ministry focused e-commerce websites.

If you thrive in a fast-paced, collaborative environment and have a passion for supporting those who serve in Children’s Ministry, this role is for you.

Why Join Salem Church Products?

• High-impact role – Manage and execute campaigns that reach thousands of customers.
• Diverse brands, one mission – Work across 3 unique brands in the faith-based digital space.
• Growth-oriented culture – Learn, experiment, and drive real results with a supportive team.
• Hybrid/Remote flexibility – Work from our Richmond, VA office or remotely.

Is This You?

• You love creating and executing fun and engaging marketing strategies.
• You enjoy collaborating with different people and personalities.
• You have a passion for supporting those who serve in Children’s Ministry.
• You have a strong eye for copywriting, editing, and design.

What You’ll Do:

            Email Marketing & Strategy

• Own the planning, writing, scheduling, and execution of marketing emails for our Children’s Ministry brands.
• Track performance metrics and develop testing strategies to improve open rates, click-through rates, and conversions in support of business goals.
• Collaborate with our team to brainstorm and coordinate promotions and campaigns.

Onsite Merchandising

• Fulfill the onsite merchandising strategies, promotions and product placement.
• Coordinate and schedule new product launches and seasonal promotions.
• Communicate with vendors about new content, promotions, and reporting.
• Balance multiple campaigns while keeping all stakeholders informed.

Customer Service

• Provide a positive customer experience for all users by engaging with users to answer questions and provide product support.
• Analyze questions and needs to help better inform marketing and new products.

Reporting/Special Projects

• Assist with regular reporting on sales, marketing and merchandising efforts.
• Assist with special projects and initiatives

Experience/Qualities We Are Looking for:

• 1-3 years of digital marketing experience (email/social media marketing preferred).
• Strong copywriting & editing skills – clear, compelling, and audience-focused.
• Project management experience – ability to juggle multiple tasks with precision.
• Customer Service experience – a desire to engage with and serve Kids Pastors.
• Team player attitude – willing to take initiative to help our customers and our team succeed.
• Curiosity & self-motivation - eagerness to learn and become better at your job every day while being able to work independently

Bonus Points If You Have:

• A Bachelor's Degree in Marketing or related field.
• Experience with email marketing platforms and automation.
• Familiarity with Kids Ministry and/or the faith-based digital marketplace.
• Graphic design experience
• Shopify or ecommerce experience

If this sounds like the perfect fit, we’d love to hear from you! Send your resume and a cover letter explaining why you’re excited about this opportunity.

Working at Salem:

We offer a competitive benefits package including health, dental, vision, and life insurance, health savings account (HSA) and flexible spending account options, 401k, generous paid time off for vacation and sick, 8 annual paid company holidays & 2 floating holidays, pet benefits, and an employee assistance program (EAP).

Join our team and discover why we’ve been certified as a “Great Place To Work” and as a “Best and Brightest” equal opportunity employer.